Rodney has been instrumental in transitioning the CCJM site from Frontline Communications to Cleveland Clinic’s new platform. In the past year he has advised and guided us on all vendor partnerships.
Prior to forming The Cristopher Group, located in NYC, Rodney served as Director of Online Commercial Sales Support & Client Service at Elsevier from September 2014 – May 2018. His areas of specialization include designing advertising infrastructure for advanced targeting of website users. He has been the lead for all things campaign management related and the product manager for site enhancement requests. In this capacity, he evaluated and generated needs assessments for new technologies to enhance the user journey. While at Elsevier, Rodney was also responsible for managing the digital advertising inventory of 200+ websites.
Rodney holds a Bachelor of Science in Organizational Behavior and Change from New York University.